Digital Marketing & COVID-19

Learn How To Make The Best Use Of SEO During And Beyond COVID-19

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COVID 19 has created massive changes in business and economic stability. It suddenly feels like the world has stopped. But, has it? All the global companies and startups majorly have been affected due to this pandemic but like any other phase in the past, this too will pass. This blog is aimed at making you ready for SEO 2020.s

 

Effects On Business:

Quarantine has made people sit at home and consume content rather than working more on it. Television & Radio in a way has once again made its place as most of the population is looking out for news or other shows to watch or hear on television or radio. All this while have you thought about how you can grow your business and make a place in the market?

 

SEO 2020:

SEO is a very organic way to reach your audience. COVID 19 has made major changes in the search history of consumers. More than the paid ads, SEO would be important for the information the consumer is looking for. So now is the time that you up to your game and strategize for your business properly.

Of course, the competitors are on board. But, considering that the business is making losses and even a large scale has to spend on salaries and rents; even during the pandemic, there would be less concentration on the real market. Collaboration and interlinking with similar businesses can be the best at this hour!

 

SEO Strategy and Tips:

Google crawls your website and lists your data according to the rank which is based on authenticity and keywords used. It is very important to use the appropriate keywords for your field of marketing. Keywords could be chosen based on their search ranks and make sure that there is no keyword stuffing in your blogs or website.

Write appropriate blogs related to the updated news that is required. Content is the king and yes right content can bring more traffic to your website. SEO 2020 is all about making the written content and grows your business out of it. Because at the end; all the traffic which you get will lead to more sales and conversion on your website. Concentrate on your page loading speed it should not be more than 0.3 seconds because that will give you more bounce rate percentage than the actual sales. Try to focus more on the ongoing trends and build your content so that your SEO game is on top. In the end, it’s a demand and supply game of content in which you have to make your mark.

 

Content Is The King:

After this pandemic is over, there will be a need for a lot of content and the competition will be up once again. In that scenario, creative and crisp content would be required for making business as effective as before. Covering up the losses and working towards all the Google algorithms to be on the top of the page and rank the business. A well-planned content calendar needs to be prepared so there is no shortage of it when you require it the most. Moment marketing could be always a plus.

 

AdEngage Mumbai:

Amidst all the chaos, do not forget that there are best agencies that will provide solutions to your business. AdEngage in Mumbai is one of the top digital agencies which provide marketing services from small to large scale businesses.

 

Conclusion:

SEO usually takes a few months as it is organic but with a good focus on your content and keywords, things can eventually change. Make the best of this pandemic and expand your business with the best team and strategies.

Work hard to make it worth it!

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